Creative DSM Marketing Blog
Whether you’re here for DIY marketing tips, or to learn more about what we do as an outsourced marketing agency, you’re in the right place!

The Decline of Likes on Instagram: Why It's Happening and What It Means for Your Business
If you're an avid Instagram user, you may have noticed that your posts are receiving less engagement than they did in previous years. So why is this happening? And more importantly, what does it mean for your business? In this blog post, we'll explore the reasons behind the decline of likes on Instagram and how you can adapt your strategy to stay ahead of the game.

The Rise of Voice Search: How to Optimize Your SEO Strategy
Voice search is the use of speech recognition technology to allow users to search the web using their voice instead of typing. With the rise of digital assistants like Amazon's Alexa, Google Assistant, and Apple's Siri, voice search has become increasingly popular. According to Google, over 20% of all searches on mobile devices are now done by voice. This means that optimizing your website for voice search is crucial to your SEO strategy.

Why Midwest Values Matter in Business: Insights from Creative DSM
As Creative DSM, a digital and social marketing agency located in Des Moines, we place a strong emphasis on the Midwest values that shape our work. Here are some reasons why working with a company that embodies these values can be beneficial for your business.

How to Market Your Niche: Tips from a Digital and Social Marketer
Whether you're a small business owner, an entrepreneur, or simply looking to promote your personal brand, here are some tips that can help you reach your target audience and stand out in a crowded marketplace.

Understanding the Instagram Algorithm: A Guide
The Instagram algorithm is a complex system that determines what content appears on users' feeds. It works by using a combination of factors, such as the relevance, timeliness, and engagement of posts, to rank them in order of importance.

5 Copywriting Swaps to Use in Your Blog Writing
As a digital marketer, I understand the importance of effective copywriting when it comes to creating engaging blog content. Good copy can make or break a blog post, and it's essential to keep your audience engaged from start to finish.
With that in mind, here are some helpful copywriting swaps to make in your blog writing to take your content to the next level:

Top 3 Things to Remember About the Instagram Algorithm
With so much content being uploaded every day, it can be challenging to get your posts seen by your followers, let alone by people who don't follow you. This is where the Instagram algorithm comes in. Understanding how the algorithm works can help you optimize your posts for maximum visibility and engagement. In this blog post, we will discuss the top three things you need to know about how the Instagram algorithm works.

Is Interacting on Your Instagram Business Account Important?
In today's digital age, having a strong presence on social media is crucial for any business. Instagram, in particular, has become an increasingly popular platform for businesses to engage with their audience and promote their brand. However, simply having an Instagram business page is not enough. It is equally important to actively engage and interact with your followers. In this blog, we will explore the importance of interacting on your Instagram business page and why it should be an integral part of your social media strategy.

Why Google Reviews are Important
Google reviews not only help improve a business's online reputation, but they also help increase visibility, build trust, and provide valuable customer insights. So, if you want your business to be a star in the eyes of potential customers, start collecting those shining Google reviews!

3 Mistakes to Avoid on your Google My Business Profile
Looking to build more trust to your clients and growing your online brand presence? Google My Business is a must when it comes to boosting your SEO, and credibility. More than growing your profile, the effort dedicated to avoiding common mistakes can help you attract more of the traffic you are looking for.